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HUE Workflow" First Video Commercial to Air on April 14

Apr. 12, 2022

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 (Head Office: Chiyoda-ku, Tokyo; CEO: Osamu Hata) is pleased to announce the distribution of a video commercial for "HUE Workflow" provided by Works Applications Group. The video commercial will begin airing sequentially on April 14, 2022 (Thursday) in transportation and web advertisements.

 The commercial will be aired on April 14, 2022, through traffic advertisements and web advertisements. With the theme of "DXing makes everyone happy," this commercial depicts the realization of a paperless workflow and freedom from paper and stress through the no-code, easy-to-use "HUE Workflow.

1. Background of the project

Works Applications Group offers "HUE Works Suite," a set of tools to efficiently promote on-site business processes and communication, based on the concept of "DX starting easily from the field. From digitization and automation of corporate information to effective utilization of knowledge through AI and machine learning, we hope to support a wide range of companies from digitization to digital transformation by providing services that can be used immediately and easily with our advanced technological capabilities cultivated over many years and a UI that emphasizes ease of use. We would like to support a wide range of companies from digitization to digital transformation by providing services that can be used immediately and easily.

This time, our desire to support digitization, the first step in DX, through our no-code workflow service "HUE Workflow" led us to produce the commercial. The Works Applications Group will continue to contribute to the promotion of corporate DX based on our corporate philosophy of changing the concept of "work" to make work more creative, increasing corporate productivity, and expanding corporate value.

2. Outline of the commercial video

With paper workflow, various problems occur, such as "it is impossible to check how far an application has been circulated," "approval is delayed because it is put off until later," "you have to wait for your supervisor's stamp on a business trip," or "you have to come to work just to stamp an application. The video depicts the idea of "eliminating paper and stamps from the workflow," and how inefficient work can be freed by easily digitizing complex workflows that are stressful for all company employees.

■VideoURL
15 Seconds version :https://www.youtube.com/watch?v=1CsINrgdGYU
35 Seconds version :https://www.youtube.com/watch?v=0zsVyAyJPpo

■ Broadcast start date
YOUTUBE・ WEB ads on YOUTUBE, Facebook, etc. Thursday, April 14, 2022 -
Airport Vision ads (Haneda Airport) Monday, April 18, 2022 -
Train ads (Shinjuku, Namba, Nagoya Stations) Monday, April 25, 2022 -
Elevator ads (metropolitan area) Monday, April 25, 2022~ Monday, April 25, 2022

3. "HUE Workflow" Product Introduction

This workflow service can be easily used onsite.
It has received an award of excellence in the General Affairs category of the "Manegy Award 2021," which recognizes services for administrative departments.
(https://www.manegy.com/awards/2021/)

Feature 1 Easy paperless
Application forms in Excel can be imported and used immediately. Application forms can be created in spreadsheet format, and can be set up intuitively with familiar operation. Since the system is equipped with functions that assume the use of paper application forms as they are, it is easy to go paperless.

Feature 2: Supports complex operations unique to Japanese companies
Even complex processing flows that cross over organizations can be easily set up with no code by creating flows as if they were drawn on paper using drag-and-drop. Functions such as automatic determination of approval routes according to the applicant's organization, conditional branching according to the contents of the application, proxy application and proxy approval, and seal impression can be easily configured to handle the complex operations of Japanese companies.

Feature 3: Promotes DX by analyzing and utilizing accumulated data
Approval data accumulated in the system can be freely aggregated and analyzed from various angles. For example, various reports necessary for management activities, such as expense usage and sales forecasts, can be freely created, and these reports can be automatically output on a regular basis. This reduces the time and costs traditionally spent on creating aggregate data, and encourages the promotion of data-driven DX.

HUE Workflow product website: https://saas.worksap.co.jp/workflow/

About Works Applications Group

Since its establishment in 1996, Works Applications Group has been providing Products / Services mainly to major Japanese companies as Japan's first packaged software company for business applications. Based on the corporate philosophy of changing the concept of "work," making work more creative, increasing corporate productivity, and expanding corporate value, Works Applications Group aims for further development as a solution provider centered on ERP, to be a partner in promoting DX for small, medium, and start-up companies in addition to major corporations. We will continue to develop further as a solution provider with ERP at its core.

*Company names, product names and service names are trademarks or registered trademarks of their respective companies.
*The information in this release is current as of the date of publication, and is subject to change or withdrawal without notice. Please be aware that the forecasts and other forward-looking information in this release are based on uncertainties and may differ from actual results.

For inquiries regarding this article, please contact

Public Relations, Works Applications Corporation
TEL : 03-3512-1400 03-3512-1400
FAX : 03-3512-1401
E-mail: [email protected]