Release
Mouthpiece Orthodontic D2C "Oh my teeth" Collaborates with WAP Group to Further Improve UX
2022/03/31
(Head Office: Chiyoda-ku, Tokyo; CEO: Osamu Hata) and Oh my teeth Inc. (Shibuya-ku, Tokyo; CEO: Makoto Nishino; hereafter "Oh my teeth"), which operates the "Oh my teeth" mouthpiece orthodontic D2C brand, announced today that they will collaborate with the WAP Group to further improve the UX of the "Oh my teeth" orthodontic D2C brand, Oh my teeth aims to further improve the customer experience and efficiency of customer support by introducing the HUE chatbot. Oh my teeth aims to further improve the customer experience and efficiency of customer support by introducing the HUE Chatbot.
Background of Introduction
Oh my teeth is developing a mouthpiece orthodontic service, which is characterized by its ability to provide remote orthodontic treatment without regular visits to the clinic by utilizing online medical treatment systems such as LINE and video calls. However, it was not possible to improve the customer experience and business efficiency beyond expectations.
In response to this situation, Oh my teeth decided to start a free trial of the "HUE Chatbot" service, and the high accuracy with which it accurately provided candidate answers to customer inquiries was highly evaluated, and a demonstration experiment was initiated. In the free trial, the "HUE Chatbot" was used to respond to customers who were considering using the service, but in this demonstration experiment, the scope of use will be expanded to include inquiries from customers who use corrective services, which are more specialized and difficult to determine, with the aim of further improving the customer experience with the "HUE Chatbot" and increasing the efficiency of customer support operations. The HUE Chatbot will be used to further improve the customer experience and increase the efficiency of customer support operations.
Reason for adoption
The following three points were particularly appreciated in the adoption of the HUE chatbot.
(1) The HUE Chatbot is a powerful tool for customer support. AI automatically "listens back" as if it were talking to a human
For example, suppose a customer asks a question to the chatbot and enters the text "mouse piece. (1) For example, suppose a question is asked to the chatbot and the user enters the text "mouthpiece. Since AI chatbots can respond to inquiries 24 hours a day, 7 days a week, 365 days a year, the questioner can quickly and precisely reach the information he or she seeks. This leads to higher user satisfaction.
②High response accuracy with the largest registered vocabulary in Japan
The Works Applications Group owns the Works Tokushima NLP Laboratory, a research institute specializing in natural language processing (NLP) technology, which is indispensable for AI chatbots. The HUE chatbot is equipped with SudachiDict, Japan's largest natural language processing dictionary developed by the institute, and can accurately determine the unique spelling of Japanese words and phrases. HUE Chatbot reduces the number of manned responses to inquiries and improves the efficiency of customer support operations.
(3) Easy-to-use management screen, no-code operation
The management screen is designed with an intuitive UI. Since maintenance work can be easily performed with no code, we did not receive any inquiries from Oh my teeth regarding the operation of the HUE chatbot during the free trial period. In addition, since the usage status and points for improvement can be visualized on the dashboard and information can be registered and modified directly, it is easy to modify and improve the registered information.
3. Comment from Mr. Makoto Nishino, CEO of Oh my teeth Co.
Oh my teeth is Our mission is to "create the dental experience of the future," and we are DXing the dental experience through the development of "Oh my teeth" (mouthpiece orthodontics) and "Oh my teeth Whitening" (home whitening). Works Applications is a company that I joined after graduating from college, and I am delighted to be able to collaborate with them in this way. I expect that the introduction of the "HUE Chatbot" will shorten the time it takes to understand users' concerns and worries, as well as improve the work efficiency of our members. We will continue to strengthen our online support system and provide the dental experience of the future.
About "Oh my teeth", a mouthpiece orthodontic D2C
This is the first orthodontic D2C brand in Japan, created to solve the "high number of visits," "high cost," and "difficulty of continuity" of traditional orthodontics. Technology-savvy members and orthodontic specialists are teaming up to create the dental experience of the future. Supported by busy business people and others who have difficulty with regular visits to the clinic, the number of applicants has exceeded 18,000 (as of March 23, 2022).
4. About "HUE Chatbot
This AI chatbot responds to "fluctuations" in the Japanese language by applying its unique NLP (natural language processing) technology.
It has the largest registered vocabulary in Japan at 2.9 million words (as of May 2021), eliminating the need for dictionary registration, reducing the number of FAQs and enabling immediate use. In addition to one-question-and-one-answer, multiple approaches to reaching an answer can be selected, such as scenario format, multiple candidate suggestions, image-based answers, external API calls, etc., enabling highly accurate answers.
HUE Chatbot" product site: https://www.worksap.co.jp/saas/chatbot/
About Works Applications Group
Since its establishment in 1996, Works Applications Group has been providing Products / Services mainly to major Japanese companies as Japan's first packaged software company for business applications. Based on the corporate philosophy of changing the concept of "work," making work more creative, increasing corporate productivity, and expanding corporate value, Works Applications Group aims for further development as a solution provider centered on ERP, to be a partner in promoting DX for small, medium, and start-up companies in addition to major corporations. We will continue to develop further as a solution provider with ERP at its core.
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